Lynn Nichols, Naming Expert and CEO of X Intellectual Property, spoke at the ASL Emerging Business Group’s best practices seminar on, “Nailing the Name: Create a Powerful Name for Your Company.” In this podcast, Lynn shared some strategies on how to craft a great name and brand.
Sales Solutions for Your Start-up and Emerging Business
Bob Min, Owner/Coach of Sandler® Training, spoke at the ASL Emerging Business Group’s best practices seminar on, “Sales Solutions for Your Start-up and Emerging Business.” In this podcast, Bob shared his expertise in the Sandler Training methodology, by covering the greatest barriers to growing sales, why these things occur and some insight into how to overcome them.
Insurance 101: Business Insurance for Startups
Ron Shepherd, President and Chris Shepherd, Principal of Shepherd & Associates Insurance Services, spoke at the ASL Emerging Business Group’s best practices seminar on, “Insurance 101: Business Insurance for Startups.” In this podcast, Ron and Chris share their advice on how to select an insurance professional that will understand your business as a startup, especially new risks that come about such as cyber liability, listen to learn more.
Emerging Business: Small Business, Big Risk
By Mark Sheffield, Principal
When the Sarbanes-Oxley Act was passed in 2002, large public companies were forced to implement and document formal internal controls. Large companies had to think more about risk and how to strengthen business oversight. Small companies have risk too. Perhaps relatively more risk, because they don’t have the controls the larger companies now have in place. What can small business learn from large business to reduce risk? Here are five processes big companies have that small businesses should also implement. (more…)
Revenue Recognition
By Carol Wagner, ASL Principal
The new accounting standard for revenue recognition is finally here! It’s officially referred to as ASU 2014-09 – Revenue from Contracts with Customers. FASB issued the final revenue recognition standard in May 2014.
5 Tips to Control Your Startup's Burn Rate
San Jose, Calif. – July 18, 2013 – “Startup entrepreneurs must constantly control and monitor their cash reserves, and there are several basic steps to make this happen,” says Mark Sheffield, a startup expert at the Silicon Valley accounting firm of Abbott, Stringham & Lynch. “A well-managed burn rate, or negative cash flow, can go a long way to ensure investor confidence and the time necessary to build momentum in the business,” he adds.
To control and monitor your startup’s burn rate, Sheffield offers these tips…
4 Tips to Protect Against Payroll Tax Embezzlement
In a recent Wall Street Journal Article, Tax Surprises Can Follow When Payroll Firms Implode, the problem of payroll tax embezzlement reared its ugly head. While small payroll service firms can provide a lower-cost higher-touch service experience for emerging businesses, they’re also more likely to perpetrate embezzlement of your payroll tax payments than a big firm due to lack of oversight that leads to increased opportunity. (more…)