Intellectual Property (IP) Essentials for Emerging Businesses

In this seminar you will learn:

  • How to identify your business’ IP
  • How and why to protect your IP with an eye to obtaining financing, IPO, acquisition or becoming a market leader
  • Why it’s important to include international planning when you plan your IP strategy
  • How your written agreements impact your IP
  • IP and valuation
  • Successes and mishaps related to IP and emerging businesses


Dana Brody-Brown
Hoge Fenton Attorneys
Dana Brody-Brown is an Intellectual Property attorney with Hoge Fenton Jones & Appel, with a concentration in trademarks and brand management. Dana has practiced in this field for more than 15 years and works with a wide range of technology and consumer products companies to provide strategic counseling on brand protection and enforcement issues in the US and around the world. Over the years, Dana has worked with Fortune 100 companies, startups, and companies everywhere along the spectrum, but especially enjoys partnering with companies as they grow and helping to create value in their brands and domestic and international trademark portfolios as those companies position themselves for their next big step.


Kathryn G. Spelman
Hoge Fenton Attorneys
Kathryn G. Spelman is an attorney in the firm’s Litigation practice group. With over 25 years of experience as a civil litigator and trial lawyer, Kathryn represents and counsels domestic and international, private and public companies and individuals in a variety of intellectual property matters, business disputes, and complex business relationships. Her experience as a trial attorney and in private mediation and arbitration gives her a unique perspective and approach to achieving client goals.

Dana and Kathryn